For Showcase systems that have a thread created and linked to the Showcase Item. The number of thread replies is a good indicator of the popularity of the Item. There are actually two reasons to measure points for this -
1. the owner of the item/thread author could be the one doing all the replying, which is something worthy of trophy points in itself. It tells me that the owner is actively updating his/her item which is awesome. Points for them.
2. other members replying to the thread would indicate that the item is popular. Points for the item owner for having an engaging item/thread.
This same logic applies to Item Comments as well. I see an option to reward the user for posting comments, but not for having comments posted on an their items. The goal here is to reward users for creating and maintaining engaging items.
1. the owner of the item/thread author could be the one doing all the replying, which is something worthy of trophy points in itself. It tells me that the owner is actively updating his/her item which is awesome. Points for them.
2. other members replying to the thread would indicate that the item is popular. Points for the item owner for having an engaging item/thread.
This same logic applies to Item Comments as well. I see an option to reward the user for posting comments, but not for having comments posted on an their items. The goal here is to reward users for creating and maintaining engaging items.
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